Senior Manager of Paid Media
Company: VirtualVocations
Location: Allentown
Posted on: October 23, 2024
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Job Description:
A company is looking for a Senior Manager of Paid Media to
oversee and optimize its paid media initiatives.
Key Responsibilities
Develop and execute a comprehensive paid media strategy aligned
with business objectives
Manage a multimillion-dollar budget and optimize campaign
performance across various channels
Lead and mentor a team of paid media professionals, fostering a
culture of collaboration and high performance
Qualifications
7+ years of experience in paid media, with at least 3 years in a
managerial role
Proven track record in managing profit-driven performance marketing
campaigns focused on lead generation
Familiarity with paid social advertising on Meta
Experience managing a multimillion-dollar annual budget
Knowledge of industry trends and emerging technologies in paid
media
Keywords: VirtualVocations, Bethlehem , Senior Manager of Paid Media, Advertising , Allentown, Pennsylvania
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